PRIVACY POLICY
Last Updated: October 07, 2026
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1. INTRODUCTION
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Welcome to easybackyardlandscaping.com/ Easy Backyard Landscaping. This website is operated as a lead generation
platform. We connect consumers seeking local landscaping services with qualified local service providers
in their area.
This Privacy Policy explains what information we collect when you visit this
website, how we use it, who we share it with, and what rights you have
regarding your data. By using this website, you agree to the practices
described below.
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2. WHAT THIS WEBSITE IS
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This is an independent lead generation website. It is not the website of a
specific local business. When you submit a contact form or call the number
listed on this site, your information may be shared with a local service
provider in your area who has been vetted to handle your request.
We are transparent about this: we generate and distribute leads to local
professionals. We do not perform the services advertised directly.
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3. INFORMATION WE COLLECT
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a. Information You Provide
When you contact us through this website, we may collect:
- Your name
- Phone number
- Email address
- Service address or zip code
- Description of the service you need
b. Information Collected Automatically
We automatically collect certain technical data when you visit, including:
- IP address
- Browser type and version
- Pages visited and time on site
- Referring website
- Device and operating system type
This data is collected via cookies and tracking technologies (see Section 5).
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4. HOW WE USE YOUR INFORMATION
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We use the information collected to:
- Connect you with a qualified local service provider in your area
- Respond to your inquiry or route your phone call appropriately
- Measure advertising performance via Google Ads conversion tracking
- Improve the performance and relevance of this website
- Maintain records of leads generated for business reporting purposes
We do not sell your personal information to data brokers or marketing lists.
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5. HOW WE SHARE YOUR INFORMATION
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Local Service Provider:
When you submit a form or call, your contact information is shared with our
exclusive local partner — one vetted landscaping professional serving your
area — for the purpose of fulfilling your service request.
Google LLC (Google Ads):
We use Google Ads conversion tracking to measure ad performance. Google may
receive data through cookies when you interact with our site. See Section 6.
CallRail:
We use CallRail for call tracking and analytics. When you call the number on
this site, call data (duration, time, general location) is recorded for
business reporting purposes. CallRail's privacy policy is available at
callrail.com/privacy.
We do not share your information with any other third parties except as
required by law.
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6. GOOGLE ADS CONVERSION TRACKING
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We use Google Ads to drive traffic to this website. Google's conversion
tracking places a cookie on your device when you click our ads. If you then
complete an action on our site (form submission or phone call), this is
reported to us as a conversion.
This data is aggregated and does not personally identify you. You can opt out
of Google's advertising cookies at:
https://adssettings.google.com
https://policies.google.com/privacy
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7. COOKIES
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This site uses cookies to support advertising measurement and site analytics.
Necessary: Required for core site functionality.
Advertising: Google Ads cookies that track whether a visit resulted in
a conversion.
Analytics: Used to understand visitor behavior and improve site performance.
You can manage or disable cookies in your browser settings. You may also opt
out of interest-based advertising at www.aboutads.info.
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8. CALL TRACKING DISCLOSURE
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The phone number displayed on this website is a tracked number provided by
CallRail. Calls to this number may be recorded for quality assurance and
business reporting. By calling this number, you consent to the possibility
that your call may be recorded.
Call recordings are accessible only to the website operator and the assigned
local service provider. They are not shared with third parties.
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9. DATA RETENTION
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- Contact form submissions: retained for up to 2 years
- Call records and recordings: retained for up to 1 year
- Google Ads conversion data: per Google's retention policies
(typically 30-90 days)
You may request deletion of your data at any time by contacting us.
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10. DATA SECURITY
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We use HTTPS encryption and limit access to collected data to authorized
personnel and our local service partner only. While we take reasonable
precautions, no internet transmission is completely secure.
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11. CHILDREN'S PRIVACY
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This website is not directed at children under 13. We do not knowingly collect
data from minors. If you believe a child has submitted information through this
site, contact us and we will delete it promptly.
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12. YOUR RIGHTS
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Depending on your state of residence, you may have the right to:
- Know what personal data we have collected about you
- Request deletion of your personal data
- Opt out of data sharing (note: we do not sell data)
To exercise these rights, contact us using the information below.
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13. CHANGES TO THIS POLICY
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We may update this policy periodically. The effective date at the top of this
page will reflect the most recent revision. Continued use of the site after
changes constitutes acceptance.
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14. CONTACT US
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STEWART BOPP
Email: info@easybackyardlandscaping.com
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